<aside> <img src="/icons/stars_yellow.svg" alt="/icons/stars_yellow.svg" width="40px" /> Name: Emily Thompson

Age: 27

Occupation: Product Manager

Personality: Detail-oriented, analytical, strategic, adaptable, collaborative

”Quote”: “Success is the result of well-executed product strategies."

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<aside> <img src="/icons/map_purple.svg" alt="/icons/map_purple.svg" width="40px" /> User Journey:

• Awareness Stage:
• Consideration Stage:
• Decision Stage:
• Post-Purchase Stage: </aside>

<aside> <img src="/icons/clipping_blue.svg" alt="/icons/clipping_blue.svg" width="40px" /> Additional Notes:

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<aside> <img src="/icons/user-circle_blue.svg" alt="/icons/user-circle_blue.svg" width="40px" /> Bio:

Emily is a Product Manager with a strong tech background. With a decade of experience in software development, Emily excels at aligning business goals with customer needs.

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<aside> <img src="/icons/laptop_yellow.svg" alt="/icons/laptop_yellow.svg" width="40px" /> What do they do?:

Emily drives product strategy, roadmap, and feature prioritization. Collaborating with cross-functional teams, Emily ensures successful product development and launch. Market research and data analysis inform Emily's decisions.

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<aside> <img src="/icons/thought-dialogue_orange.svg" alt="/icons/thought-dialogue_orange.svg" width="40px" /> Why do they do it?:

Emily is passionate about solving real-world problems and delivering value to customers through well-designed products.

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<aside> <img src="/icons/checkmark-line_green.svg" alt="/icons/checkmark-line_green.svg" width="40px" /> Needs:

Clear communication, collaboration, and access to market research and data analytics tools are essential for Emily's decision-making. Continuous learning and staying updated on industry trends are valued.

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<aside> <img src="/icons/emoji-angry_red.svg" alt="/icons/emoji-angry_red.svg" width="40px" /> Frustrations:

Conflicting priorities, lack of direction, limited resources, and time constraints impede product development. Decisions based on opinions rather than data-driven insights are also frustrating for Emily.

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